In October, the famous German textile brand engelbert strauss opened its fourth branch, this time in Oberhausen. AURES SANGO POS terminals, having been installed some time ago in the three other branches together with the POSMAN® software solution, were put into operation here too.
Owner-managed, 4th-generation family business, engelbert strauss is the market leader in workwear both in Germany and throughout the DACH (Germany, Austria, Switzerland) region. The engelbert strauss brand stands not only for well-designed, robust and modern workwear, but also for high-quality outdoor and leisure clothing.
Some 1,200 employees work in the company’s headquarters located near Frankfurt am Main and the company also operates nine international subsidiaries across Europe.
For several years, the company’s chosen retail software solution for its workwearstores® has been POSMAN®. In recent months, the decision was taken to invest in upgraded point-of-sale hardware. On the recommendation of POSMAN®, engelbert strauss opted for the award-winning SANGO® PC-based touchscreen terminal designed and developed by AURES®.
Both the Group and the brand place great emphasis on design, colour and use of innovative technologies. Each of the textile brand’s four stores is now equipped with the POSMAN® software platform powered by several SANGO terminals.
Available in a number of colours and selected here in red, the SANGO’s livery perfectly matches engelbert strauss’ corporate identity and store environment. To further reinforce branding, the POSMAN® user interface has been adapted to reflect the design and use of colour in the workwearstores® stores.
engelbert strauss is now enjoying optimum performance across all its stores from the full SANGO configuration, comprising high-performance Intel i3 processors, 120 GB SSDs, associated cash drawers, 2-D barcode scanners and AURES ODP 333 printers.
With the introduction to the engelbert strauss workwearstores® of the latest versions of the POSMAN® software, now complemented by SANGO EPOS systems across the estate, this partnership trio has assembled one of the highest-performing retail solutions available today.