BUSINESS FUNDAMENTALS

Exclusive and innovating POS and KIOSK Hardware and Equipment

REMARKABLY DIFFERENT POS AND KIOSK SYSTEMS

Exclusively designed and developed by AURES(now ADVANTECH-AURES), the equipment and systems manufactured by the Group are the result of more than 35 years of experience and expertise in the POS and KIOSK IT sectors.

These product concepts were born from an observation: the design, colors and ergonomics of the POS and KIOSK hardware solutions, which were neglected in the past, have become key elements in sales and marketing retail environments.

Functionalities and technologies – even the most advanced – are no longer enough; retailers want to be able to choose shapes, lines and sometimes customised equipment to best support their brand identity and the customer journey.

DESIGN

The Company’s strategy is to design and manufacture POS & KIOSK hardware that is remarkably different but which meets real markets’, customers’ and end-users’ requirements.

Since 2005, the Goup’s creativity has been acknowledged by a number of international Design Awards bodies, including IF Product Design Awards, Red Dots, Observeur du Design and Good Design Award from the Chicago Athenaeum Design Museum in the USA.

COLOR

With the launch of the Odyssé all-in-one system in 2005, the Group established itself as the first POS manufacturer to introduce a full palette of colors for its POS terminals, in order to match the store décor and the brand identity of the end-users.

TECHNOLOGY AND INNOVATION

An optimized combination of contemporary designs with the latest successful technologies is at the heart of the Group’s DNA and strategy. All ADVANTECH-AURES POS and KIOSK ranges incorporate motherboards with powerful latest-generation fanless processors, HD and multi-touch flat and edge-less screens and SSDs (solid state drives) as standard, as well as 1 and 2D barcode scanners, NFC and Bluetooth devices – for improved ergonomics.

Green IT and Eco-Responsibility

Designer and Manufacturer of POS and KIOSK hardware, the Group uses noble and fully recyclable materials (aluminium and polycarbonate among others) for all its product ranges.
It assumes its environmental and societal responsibilities and ensures that the entire life cycle of its products is in line with all the regulations in force (production process, choice of subcontractors and industrial partners, respect for the workforce, waste management, recycling policies, etc).
The Company uses specialist service providers for the management and recycling of its electrical and electronic waste equipment and is committed to its customers to take back products at the end of their life cycle in order to recycle them.
In addition, by integrating the latest generation of high-performance, upgradeable and durable sub-systems and components into its hardware, ADVANTECH-AURES enables its customers and users to control their TCO (“total cost of ownership”) while strengthening its eco-responsible positioning.